Choosing the right public cloud for your business (infographic)

  • On August 10, 2018


Choosing the right cloud platform for your business:

AWS vs Azure vs Google Cloud

Cloud services is a rapidly growing market. Modern technologies like big data analytics, IoT, artificial intelligence and even web and mobile app hosting all need heavy computing power.

Using cloud technologies has become necessary for both large businesses and startups because cloud computing has something for every need. With cloud computing, anybody using the internet can enjoy scalable computing power on a plug and play basis. Since this saves organizations from the need to invest and maintain costly infrastructure, it has become a very popular solution.

Cloud computing will continue to strongly influence enterprise IT strategies in the next few years. According to Right Scale 2018 State of the Cloud Report the cloud market is predicted to raise with 60% to around 411$ billion in 2020 and 83% of enterprise workloads will be in the cloud by 2020.

The advantages of using cloud computing that will influence the market’s growth potential, include:

  • Easily deployable models
  • Simplified IT Management & Maintenance
  • Built-in Security
  • Remote Access
  • Cost Efficient
  • Reliable Delivery, Management, and Support Services

Many companies on the market offer cloud platforms for development, management, and deployment of applications. 52% of the total cloud market is taken from 3 large players – Amazon, Microsoft and Google. Amazon Web Services (AWS) dominates with the largest cloud market share 33% followed by Microsoft Azzure 13% and then Google Cloud 6%.

While these three cloud providers collectively dominate this sphere, their approach to cloud computing is strongly dictated by their background. For example Amazon has a wealth of experiencing in collating and aggregating vast sums of data; Google’s strengths have come from an analytical methodology, while Microsoft’s heritage stems from computing.

It is especially important to understand the pros and cons of each platform because the best option may not always involve just one cloud provider. Multi-clouds have become a new trend in 2018.


Amazon Web Services

Amazon cloud solution is the most mature cloud offering on the market. The platform offers a wide range of tools for customers who wish to use Platform-as-a-Service (PaaS) technology to develop, test, and launch their own applications, including DevOps tools and tools for the development of mobile services. In addition, AWS has the most data centers of any IaaS provider – 44 availability zones in 16 regions. This means that they have the most comprehensive global coverage and the most robust, reliable network.

These two strengths are among the major factors that drive most of the organizations to choose Amazon.

The maturity of the AWS ecosystem is for some a con at the same time the huge number of options can be a little overwhelming for users.

Microsoft Azure

Azure has a unique focus on hybrid cloud setups (a mixture of private on-premises and public off-premises cloud services) and as a result, the platform has become the go-to choice for large companies that require true hybrid cloud setups. Azzure is an ideal solution for companies who want to run primarily Microsoft-based workloads in the cloud because provides easy integration with Microsoft tools, broad feature set and least but not last open source support.

Over the past, couple years Azure has experienced a number of major downtime events. The events were not critical for most of their customers but significant enough the solution to be classified as less “enterprise-ready”.

Google Cloud

Google is relatively new to the cloud game compared to AWS and Microsoft Azure and that is why offers many discounts & flexible contracts in order to gain market share.

Google has long been a leader in the world of business innovation, and a leading open-source contributor focused on improving portability and enhancing the world’s ecosystem for technology. The portability of Google’s infrastructure is perfect for the benefits of the multi-cloud strategy, as it allows companies to save money, while gaining access to instant expertise, through a shared operations approach which teaches customers how to run operations effectively.

One of the weaknesses of Google platform is that only recently begun to build an ecosystem around its IaaS capabilities. Another weakness is that has fewer service and features and is not as broad as the cloud platforms of the market leaders – Amazon & Microsoft.

As you can see, its less than straightforward comparing cloud providers unless you know exactly what you want to do in the cloud. We hope that we managed to arm you with some useful knowledge which will help you making informed choice.